BenTV is the personal broadcasting platform, live and on demand, through which the club intends to talk about the world of white and green every day.
BenTV is the result of a three-year agreement between Benetton Rugby and partner streaming media innovators. stay alive AB. BenTV is a new tool in the green and white relational ecosystem created to create an increasingly personal and exclusive experience that the club wants to offer its fans.
Visible all over the world, BenTV will allow you to experience the green and white world in an integrated way. From training sessions to exclusive interviews, from historical content to highlights, from behind-the-scenes originals to the latest news about the youth sector and the Red Panthers. The ultimate novelty will be the ability to follow all the green and white U19 Championship and Women’s Super League matches for the Red Panthers.
Subscription to the platform will cost 2.99 euros per month with the possibility of instant purchase of the annual package for 29.90 euros.
Instead, the match in question will be free for Benetton Rugby Season ticket holders* who will receive their personalized promotional code via email. The match in question will see Andrea Gritti and Tommaso Vicentin suspended.
BenTV is available via the mobile and tablet app for iOS a Android and/or on the site www.bentv.it
“Our partnership with Benetton Rugby attests to the breadth and depth of digital services that Staylive can provide,” he said. Matt Parker, Global Head of Sports, Staylive AB. “For far too long club television and video services within the sport have been an afterthought; with content delivery mechanisms and formats that have not been suited to the needs of modern fan bases. We are pleased to be working in collaboration with a visionary and far-sighted club like Benetton Rugby that aims to raise the standards of communication for the entire rugby movement. By increasing the audience experience, BenTV will allow green and white enthusiasts to find all the content they are looking for in a single OTT platform.”
These are the words Federico Arigano, Director of Communications at Benetton Rugby. “On the eve of the start of a new season and depending on the associated content strategy, BenTV has become a staple and exciting product for the national and global fan base. Green and white fans will be able to experience our rich catalog of on-demand content and enjoy new content released exclusively on the BenTV platform. Essentially, we want to reach Our audience in a proactive manner, through a storytelling platform that will lead our fans to live a unique experience in the world of Benetton Rugby consisting of the first team, youth and women segment as well as their primary business partners”